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Klaviyo vs Postscript: Which Is Better for Shopify? (2026)

Compare features, pricing, and real adoption data from 50,000+ Shopify stores to find the best Email Marketing app for your store.

Postscript wins on more metrics
K

Klaviyo

Email, SMS, and more — owned marketing channels for ecommerce growth

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VS
P

Postscript

With Postscript, drive conversations and conversions across all stages of the customer journey. Whether 1:1 or at scale, Postscript assures your te...

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Klaviyo
Metric
Postscript
4.6
Rating
4.9
2,800
Reviews
2,100
0%
Top Store Adoption
0%
Yes
Free Plan
Yes
$0
Starting Price
$0
$2000
Max Price
$500
No
Free Trial
No

Frequently Asked Questions

Which is better: Klaviyo or Postscript?

Based on our analysis, Postscript comes out ahead. Postscript has a higher rating (4.9 vs 4.6). However, the best choice depends on your specific needs, budget, and store requirements.

Is Klaviyo or Postscript more affordable?

Both Klaviyo and Postscript offer free plans, making them accessible for stores on a budget. Klaviyo starts at $0/month for paid plans, while Postscript starts at $0/month.

Which app do more Shopify stores use: Klaviyo or Postscript?

Both Klaviyo and Postscript have similar adoption rates (0%) among top Shopify stores. Klaviyo has 2,800 reviews while Postscript has 2,100 reviews.

The Verdict

Based on our analysis, Postscript comes out ahead on more metrics.

Choose Klaviyo if:

  • Email, SMS, and more — owned marketing channels for ecommerce growth

Choose Postscript if:

  • • You prioritize higher ratings
  • With Postscript, drive conversations and conversions across all stages of the customer journey. Whether 1:1 or at scale, Postscript assures your te...

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