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Mailchimp Email SMS Marketing vs B2B Wholesale Hub: Which Is Better for Shopify? (2026)

Compare features, pricing, and real adoption data from 100,000+ Shopify stores to find the best Multi-channel app for your store.

Mailchimp Email SMS Marketing icon

Mailchimp Email SMS Marketing

Sync customers, products, and order data to nurture customers with Mailchimp newsletters, social retargeting, automated abandoned cart or re-engagemen

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VS
B2B Wholesale Hub icon

B2B Wholesale Hub

Offer B2B wholesale pricing in minutes. Tag a group, set discounts. Order minimums by product or variant, custom prices, net terms, and volume discounts.

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Mailchimp Email SMS Marketing
Metric
B2B Wholesale Hub
4.8
Rating
4.8
4,814
Reviews
567
11.03%
Top Store Adoption
—
Yes
Free Plan
Yes
$13
Starting Price
$1
$350
Max Price
$744
No
Free Trial
Yes

Frequently Asked Questions

Which is better: Mailchimp Email SMS Marketing or B2B Wholesale Hub?

Both Mailchimp Email SMS Marketing and B2B Wholesale Hub are strong choices for Multi-channel. They have similar ratings and adoption rates, so your choice should depend on your specific needs, budget, and the features most important to your store.

Is Mailchimp Email SMS Marketing or B2B Wholesale Hub more affordable?

Both Mailchimp Email SMS Marketing and B2B Wholesale Hub offer free plans, making them accessible for stores on a budget. Mailchimp Email SMS Marketing starts at $13/month for paid plans, while B2B Wholesale Hub starts at $1/month.

Which app do more Shopify stores use: Mailchimp Email SMS Marketing or B2B Wholesale Hub?

Mailchimp Email SMS Marketing has higher adoption among top-performing Shopify stores at 11.03%, compared to B2B Wholesale Hub's 0%. Mailchimp Email SMS Marketing also has 4,814 reviews vs B2B Wholesale Hub's 567 reviews.

The Verdict

Both apps are evenly matched. Your choice should depend on your specific needs and preferences.

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